Hawaii Ecotourism Association (HEA) is Hawaii’s premier non-profit organization committed to diversifying Hawaii’s visitor industry through advocacy, education and promotion of ecotourism and sustainable travel (“Keeping Hawaii Green”). HEA believes that the tourism industry can thrive while protecting and perpetuating our islands’ unique natural and cultural resources. Done correctly, ecotourism greatly enhances a traveler’s experience while avoiding undesirable impacts on our community.
We encourage businesses in Hawaii to improve the visitor’s experience by providing insightful and educational experiences that foster an understanding of what makes Hawaii unique. There are also new and exciting projects that provide opportunities that benefit the community while supporting sustainable travel such as the Hawaiian Legacy Hardwoods initiative. Individuals can sponsor the planting of a native tree—30% is donated to HEA and 100% of the sponsorship is to help the forest.
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Through the Hawaiian Legacy Reforestation Initiative, Hawaiian Legacy Hardwoods (HLH) is partnering with other like-minded individuals and organizations to restore 1,000 acres of historic koa forest on the Hamakua Coast of Hawaii Island. HLH is donating 1,000 acres of its sustainable koa project to help this reforestation effort. |
This once pristine tropical forest was the personal property of King Kamehameha I - the first King of Hawaii. Sadly, the land was cleared nearly a century ago to make room for farming and ranching. Fortunately, some of the old growth koa trees still reside on the property. HLH is utilizing these trees as the seed source for all Legacy Trees in an effort to return this tropical forest to its former glory. |

